4 December 2012

Where do good ideas come from?

In the 1990s I was studying where creativity comes from. As far as I can tell not much has changed in the area. It's the introduction of different ideas to each other to generate new insights. This video does a nice explanation of the idea.

The question for you and me, people in the business of designing business; how do we build this into the systems we design and influence?

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