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1 October 2010

Business analysis tools

In 2007 I came across this resource from the University of Aukland - Situation, Industry and Environmental Analyses, a graduate student resource library.

"This guide is designed to assist you in finding online resources for completing a marketing situation analysis."

I bookmarked it with the intention of going back and reading more.  Frankly, I have never had the time, although it looks promising.

It's oriented to a marketing paradigm which aligns perfectly with the project context, so here it is for you.  I hope someone finds it useful.  If you like what you see there please leave a comment and share with teh rest of us.