8 April 2010

The space between gut feel and mechanical analysis

"My point was not the Gladwellian idea that rigorous and painstaking methods should give way to gut feelings or intuitive “blinks”. Rather, it was the certain kinds of rigorous and painstaking methods should not be applied by force in situations where qualitative deliberation is more appropriate."

Tim Van Gelder is a Melbourne blogger (among other things) that I have been following for a while.  His comments above come from a recent post that leads n to a discussion about why simplistic application of analysis tools result is poor results.

Think about the "Three Options" joke that goes on in consulting gigs and project proposal phases.  There is usually one clear and simple approach sandwiched between two obvious no starters.  Why do we waste our time?  Is there a better way?


  1. Craig,

    I read once that logic is what we used to rationalize what we already decided by intuition, gut-feel, and emotions.

    I find this to be so true in my own experience.


    Samad Aidane

  2. Hey Samad,

    I don't deny for an instant that your experience is a common one. In fact that's the idea in Gladwell's book.

    But what if we honestly don't know the right answer? Or the answer is counter intuitive? What do you do then?